Communication and brands
for the sustainable world

Strategy | Creation | Production

be nice

Communication for the sustainable age

Greenwashing-free brand, sales and applicant communication, authentic branding, security and tailwind for your strategy.

Production + X

Websites, online marketing, sustainable and innovative printing & packaging. Inspiration, access to the impact startup world with latest trends and technologies.

Listening, thinking, consulting

Research, interviews, workshops, process facilitation. Our industry knowledge and consulting experience pay off.

Reporting and data management

ESG reporting requirements are beginning to hit smaller companies. We advise, create your reports and run data management, analytics and dashboards.

We are

the go-to-place for advice, creativity, digitization and production.

Let's go!
We are

News

from 01.01.2023: Legal obligation to offer reusable packaging for take away, to go and delivery.

from 01.01.2023: Legal obligation to offer reusable packaging for take away, to go and delivery.

from 01.01.2023: Legal obligation to offer reusable packaging for take away, to go and ...

read more
Bioplastics – definition and assessment

Bioplastics – definition and assessment

Contrary to the meaning of the word, bio-plastics are not in fact necessarily “organic.” Rather, it is a ...

read more

A few facts and figures

42%

Greenwashing

Greenwashing

of corporate ‘green’ claims are either exaggerated, deceptive or outright false, according to a European Commission.

500

Global Commitment

Global Commitment

Companies have signed the Global Commitment to a worldwide Circular Economy for plastics

300

CO2 saving potential

CO2 saving potential

According to current studies, millions of tonnes of CO2 can be saved annually in the EU alone through feasible Circular Economy approaches

85%

Textile landfills

Textile landfills

of textiles produced worldwide each year end up in landfills

80%

Scope 3

Scope 3

of total emissions of an average company result mainly from the supply chain

Newsletter

Circular Wiki

Germany’s first service association for the circular economy starts accepting corporate members

Germany’s first service association for the circular economy starts accepting corporate members

Starting now, nice is accepting members. Be part of it! Here are the advantages in the famous nutshell ...

read more
Bioplastics – definition and assessment

Bioplastics – definition and assessment

Contrary to the meaning of the word, bio-plastics are not in fact necessarily “organic.” Rather, it is a ...

read more
Power of the Circular Community Unleashed

Power of the Circular Community Unleashed

In Germany, we have not yet fully grasped the global power of the circular economy and still associate ...

read more
Definition of Circular Economy

Definition of Circular Economy

A uniform definition of Circular Economy is required because branding of the companies and initiatives involved need reliability ...

read more
Social media reach

Social media reach

With decades of combined experience in sales and marketing, offline as well as online, we can empathize with ...

read more
Reducing emissions and protecting biodiversity through the circular economy

Reducing emissions and protecting biodiversity through the circular economy

Let’s imagine a product. Let’s take a car tire and assume, for simplicity’s sake, 100% rubber content. It’s ...

read more

A great complement to our Cradle to Cradle philosophy. I can recommend be nice to every small and medium-sized company that wants to implement the Circular Economy in practice and thereby significantly secure its future.
As well as that of all of us!

Prof. Dr. Michael Braungart
Gründer - Cradle to Cradle + EPEA

Contact

If you can’t reach us by phone, click on the calendar icon and arrange a time for a call or web meeting with just a few clicks.

We look forward to hearing from you, or you can simply use the contact form.